Objective and storytelling
It explains a process or concept in a form that can be watched again. Rather than fitting everything into one recording, a learning objective is set for each section.
We first identify the intended audience and the information we want to convey. This choice shapes the visual approach; rather than merely collecting attractive shots, the content plan answers viewers' real questions. What should viewers be able to do after the training? The answer clarifies the story's focus.
Scene planning
A presenter, demonstrations and screen recordings can be combined. Induction and machinery training need different detail; showing the result of an action avoids relying entirely on speech.
The shot list explains the purpose of each scene. Wide shots and close details are connected; where dialogue or supporting footage is needed, its information is defined in advance to maintain consistency during filming. Which step cannot be adequately explained through speech alone? The answer makes scene selection more concrete.
Filming preparation
The script and sequence of steps are verified with the organisation's subject expert. Demonstrations are carried out safely; the system or procedure version can be recorded to track how current the content is.
Preparation is scheduled around how the space is actually used. Access, participation and responsible contacts are clarified, with time also allocated for setup and testing. Recording time alone is not assumed to be sufficient on filming day. Has the subject expert approved the system version used? The answer directly affects the practical plan.
Editing and versions
Headings and close-ups support critical stages. On-screen text does not repeat every spoken word; modular file delivery can be considered for sections likely to change.
The viewing context affects editing. Framing and text requirements are assessed for phones, websites and presentation screens. Short versions are not made by cropping randomly; the message of each version is considered separately. Which section would need to be remade during an update? The answer determines how the deliverable will be used.
Information needed for a quote
Share the topic, employee group and number of sections. Presentations are adapted for video; screen recording, graphics and subtitles are planned around the learning objective.
The quote is assessed to cover preparation, filming and post-production together. If a main video, short pieces and subtitles are required, the file quantities are specified. Review and revision time is included in the delivery schedule. Will screen recording and the practical demonstration be planned separately? The answer clarifies the production scope.
Project brief checklist
- Intended audience and publishing channels
- Share the topic, employee group and number of sections. Presentations are adapted for video; screen recording, graphics and subtitles are planned around the learning objective.
- Existing copy, references and permissions
- Main video, short versions and publication date
Frequently asked questions
How is a corporate training video priced?
Preparation, filming time, location and final files are assessed together. Share your date and objective to request a clearly scoped quote tailored to your project.
Can vertical and horizontal versions be prepared?
If requested before filming, suitable scenes can be planned for each format. The main video, short edit and subtitled version are separate deliverables; their quantities and durations are defined in the quote.
How do revisions and the delivery schedule work?
Editing complexity, content checks and review time are planned together. Revision scope is discussed at the outset; sharing the target publication date and available materials early makes a workable schedule easier to establish.